Promotional Label
French Connection, Knowing That We are Looking ad.
Interestingly, I think that the ads for MAN generally work better than those for WOMAN.
I do really like the ‘European cool’ aesthetic.
French Connection No Shoes ad.
Like Diesel, French Connection has found a perfect balance of humour and sophistication with this series of The MAN.
Much better, and more appropriate for this project, than any FCUK ads.
Diesel Spring Summer 2010 Video Catalogue.
By Anomaly & Stink Digital
Music: Josep- A Hundred Lovers
A cross between an advert, a catalogue and a music video, this is an excellent way to show the overall style of the brand without focusing on particular products. It shows the humour in the tone of the brand and the setting shows a friendly, social atmosphere which could be appropriate for my solution.
It does not take itself seriously without ever being silly.